The “Ridiculously Simple” Trademark Approval Was Anything But What You Need to Know to Secure a Trademark On November 28, 2023, my trademark for the term “Ridiculously Simple” (to cover the series of business books I’ve authored/coauthored and plan to author/coauthor in the future) was officially registered. In layman’s terms, this means it was approved. […]
Delivering a Great Customer Experience Might be Easier than You Think Just Don’t Screw It Up Sometimes, all it takes is not screwing something up to create a great customer experience. We’ve written throughout this series that Chick-fil-A’s reputation for delivering a great customer experience is not about solving issues, it’s about avoiding issues in […]
Live Long and Prosper: Creating Lifelong Customer Relationships “Live long and prosper.” First Officer Spock, USS Enterprise, circa 1967. Rest assured; this excerpt from Ridiculously Simple Customer Experience is not about the television character Leonard Nimoy made famous in the 1960s. As only casual viewers of the multiple Star Trek series and movies, we’re not […]
Viewing Your Business Through Your Customers’ Eyes If you read the earlier posts in this series, you already know that customer-first companies: Make “it” easy Manage expectations Keep you informed Keep their word In the last post, we learned that becoming a customer-first company (when your definition of good enough meets or exceeds the consumer’s […]
Good Enough v. Good Enough In this post we want to explore Chick-fil-A’s secret to delivering a mind-blowingly great customer experience; though let’s first clear a couple of things up: Chick-fil-A doesn’t provide a “mind-blowingly great” customer experience… and there is no secret to what they do. The customer experience at Chick-fil-A is good. Compared […]
How to Improve the Customer Experience: Meet the Experts Ridiculously Simple Customer Experience Video Transcript: CORY: Welcome to Meet the Experts, the show that introduces you to the thought leaders that can impact your business, your brand, and your bank account. I’m Cory Mosely, your host for today’s show. Do you remember this expression, the […]
What’s Your Plan When Inventories Normalize? Today (if you’re like most dealers) you’re selling everything you stock and you’re making the highest grosses on both new and used vehicles that you’ve made in years; perhaps decades; perhaps ever. Of course, while many sales managers will chalk this up to their superior desking skills, the truth […]
(ASAP is an annoying business term and is just one of the 212 Most Annoying Business Phrases Managers Effuse, Confuse, and Overuse detailed in the hilarious must-have guide for every workplace: The 30,000-Pound Gorilla in the Room. Available right now on Amazon.) ASAP Let’s level set for a moment: (yes, you caught us, level set […]
(Explaining that this and that “are two different things” is an annoying business phrase and is just one of the 212 Most Annoying Business Phrases Managers Effuse, Confuse, and Overuse detailed in the hilarious must-have guide for every workplace: The 30,000-Pound Gorilla in the Room. Available right now on Amazon.) Are Two Different Things It […]
(Analysis Paralysis is an annoying business phrase and is just one of the 212 Most Annoying Business Phrases Managers Effuse, Confuse, and Overuse detailed in the hilarious must-have guide for every workplace: The 30,000-Pound Gorilla in the Room. Available right now on Amazon.) Analysis Paralysis Analysis paralysis, unfortunately, is a very real ailment for many […]
(All Hands on Deck is an annoying business phrase and is just one of the 212 Most Annoying Business Phrases Managers Effuse, Confuse, and Overuse detailed in the hilarious must-have guide for every workplace: The 30,000-Pound Gorilla in the Room. Available right now on Amazon.) All Hands on Deck While no one is truly sure […]
(Agree to Disagree is an annoying business phrase and is just one of the 212 Most Annoying Business Phrases Managers Effuse, Confuse, and Overuse detailed in the hilarious must-have guide for every workplace: The 30,000-Pound Gorilla in the Room. Available right now on Amazon.) Agree to Disagree While saying, “We will have to agree to […]
(Action Item is an annoying business phrase and is just one of the 212 Most Annoying Business Phrases Managers Effuse, Confuse, and Overuse detailed in the hilarious must-have guide for every workplace: The 30,000-Pound Gorilla in the Room. Available right now on Amazon.) Action Item As is typical with many of the annoying phrases managers […]
(The 80/20 Rule is an annoying business phrase and is just one of the 212 Most Annoying Business Phrases Managers Effuse, Confuse, and Overuse detailed in the hilarious must-have guide for every workplace: The 30,000-Pound Gorilla in the Room. Available right now on Amazon.) 80/20 Rule The 80/20 Rule is an informal restating of something […]
(The 800-Pound Gorilla is an annoying business phrase and is just one of the 212 Most Annoying Business Phrases Managers Effuse, Confuse, and Overuse detailed in the hilarious must-have guide for every workplace: The 30,000-Pound Gorilla in the Room. Available right now on Amazon.) 800-Pound Gorilla Just as the distance can vary with the 30,000-Foot […]
(The 30,000-Foot View is an annoying business phrase and is just one of the 212 Most Annoying Business Phrases Managers Effuse, Confuse, and Overuse detailed in the hilarious must-have guide for every workplace: The 30,000-Pound Gorilla in the Room. Available right now on Amazon.) 30,000-Foot View This annoying phrase often has its annoyance factor magnified […]
(24/7 is an annoying business phrase and is just one of the 212 Most Annoying Business Phrases Managers Effuse, Confuse, and Overuse detailed in the hilarious must-have guide for every workplace: The 30,000-Pound Gorilla in the Room. Available right now on Amazon.) 24/7 and 24/7/365 When describing the operating hours of your local 7-11 or […]
Steve Stauning’s 100% Biased Gift List for Christmas 2020 2020 has been a strange year (to say the least). Though despite the on again/off again restrictions, your family, friends, and coworkers still expect a gift from you this holiday season. Instead of the clothes they’ll never wear or the ever-impersonal gift card, why not give […]
Ridiculously Simple Sales Management: The Blame Game (This post is one of 24 short and ridiculously simple chapters from Ridiculously Simple Sales Management. The book was written to help any sales or BDC manager quickly build and maintain a truly high-performing sales team. Each chapter concludes with Key Learnings and Chapter Exercises that make implementation […]
What’s the Best Gift for Your Annoying Boss or Coworker in 2020? To put mildly, 2020 has been a challenging year for everyone. For those who worked in offices prior to March and are now working remotely, you’ve surely been able to overcome the technology and nuisance challenges of Zoom meetings by now. You’ve become […]